Industrial Distributor

Increasing Share Liquidity
Situation

This established mid-western industrial distributor suffered from a lack of liquidity, an exclusively retail investor base and no analyst coverage, despite widespread interest in the sector.

Strategy & Tactics

We revamped the Company’s IR materials in order to effectively communicate its competitive advantages / growth prospects and capitalize on interest in the sector.
We identified sell-side analysts covering the industry, both at large banks and boutique shops, and facilitated introductions.
A series of investor meetings were arranged for the Company in New York, Boston and Chicago to boost visibility.
By obtaining invitations to several investor conferences, we helped to raise visibility within the industrial distribution space.
We organized an investor day and secured invitations to several investor conferences to bring the Company’s story to the attention of the buy side.

Results

Analysts from CJS Securities and Sidoti & Co. picked up coverage of the stock.
At least 10 institutions took positions in the Company.
The Company is now regularly invited to key investor conferences.